Nudge: The Final Edition (Paperback)

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9780143137009

New York Times bestseller

This completely updated edition offers a wealth of new insights for avowed fans of the book and newcomers alike—about COVID-19, diet, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and “sludge” (paperwork and other nuisances we don’t want, and that keep us from getting what we do want)—all while honoring one of the cardinal rules of nudging: make it fun!

Get Nudge: The Final Edition (Paperback) by Richard H. Thaler, Cass R. Sunstein and other business books online and at Fully Booked bookstore branches in the Philippines.

An essential new edition—completely revised and updated, with four new chapters—of one of the most important books of the last two decades about how we think, work, and live, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein

More than 1.5 million copies sold

New York Times bestseller

Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. There are now more than 400 “nudge units” around the world, using the latest behavioral science research and sensible “choice architecture” to help us overcome the biases that lead to bad decisions and to nudge us toward the best choices for ourselves, our families, and our society.

This completely updated edition offers a wealth of new insights for avowed fans of the book and newcomers alike—about COVID-19, diet, personal finance, retirement savings, credit card debt, home mortgages, medical care, organ donation, climate change, and “sludge” (paperwork and other nuisances we don’t want, and that keep us from getting what we do want)—all while honoring one of the cardinal rules of nudging: make it fun!

 

More Information
ISBN 9780143137009
Length (cm) 14.0000
Width (cm) 2.0000
Height (cm) 21.0000
Publisher Penguin Books
Publication Date Aug 3, 2021
Pages (number) 384
Genre Economics, Business & Leadership
Author Richard H. Thaler, Cass R. Sunstein
Signed No
Format Paperback
Editorial Reviews

“In the spirit of Donald Norman’s The Design of Everyday Things…Thaler and Sunstein deliver a spirited argument to enable well-informed people to overcome various biases and ‘probabilistic harms’ to do what is best for them and, in the present case, their fellow ‘American Humans.’…Students of design, politics, economics, and many other fields will delight in these provocative discussions.” ―Kirkus Reviews

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