Serious Creativity: How to Be Creative Under Pressure and Turn Ideas into Action

ISBN9780091939700
PublisherRandom House (UK)
PublishedApril 08, 2015
Pages480
AuthorEdward de Bono
FormatPaperback
Weight0.4 Kg.
Height8.5 in.
Width5.2 in.
Depth1.4 in.

Serious Creativity: How to Be Creative Under Pressure and Turn Ideas into Action

Edward de Bono

Paperback

April 08, 2015

How to unlock your creativity and add value to your ideas with the power of lateral thinking
     If you want to be the best, focus on your most valuable asset: the power of your creative mind.
   As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill -- one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:

   • be creative on demand with de Bono's step-by-step approach 

   • add value to ideas and turn them into financial assets 

   • boost creativity with the power of lateral thinking 

   • break free from old ways of thinking with creative challenging

Get Serious Creativity by Edward de Bono online and at Fully Booked bookstore branches in the Philippines. 

Serious Creativity: How to Be Creative Under Pressure and Turn Ideas into Action

Edward de Bono

₱779.00


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Information

ISBN9780091939700
PublisherRandom House (UK)
PublishedApril 08, 2015
Pages480
AuthorEdward de Bono
FormatPaperback
Weight0.4 Kg.
Height8.5 in.
Width5.2 in.
Depth1.4 in.

Synopsis

How to unlock your creativity and add value to your ideas with the power of lateral thinking
     If you want to be the best, focus on your most valuable asset: the power of your creative mind.
   As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill -- one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:

   • be creative on demand with de Bono's step-by-step approach 

   • add value to ideas and turn them into financial assets 

   • boost creativity with the power of lateral thinking 

   • break free from old ways of thinking with creative challenging

Get Serious Creativity by Edward de Bono online and at Fully Booked bookstore branches in the Philippines. 

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