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Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination (Paperback)

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The definitive, deeply reported account of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalist

Like, Comment, Subscribe is the first book to reveal the inside story of YouTube’s technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the stars born on its stage. 

Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. His deep access inside the company makes Like, Comment, Subscribe a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

Get Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination (Paperback) by Mark Bergen and other computer ad technology books online and at Fully Booked bookstore branches in the Philippines.

This title is a pre-order and will be available within 4-6 weeks from Sep 6, 2022.
Special Price ₱972.00 was ₱1,080.00
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The definitive, deeply reported account of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalist

Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works.

Like, Comment, Subscribe is the first book to reveal the inside story of YouTube’s technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the stars born on its stage. It’s the story of a revolution in media and an industry run amok, how a devotion to a simple idea—let everyone broadcast online and make money doing so—unleashed an outrage and addiction machine that spun out of the company’s control and forever changed the world.

Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. His deep access inside the company makes Like, Comment, Subscribe a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

More Information
ISBN 9780593653098
Length (cm) 15.2000
Width (cm) 1.0000
Height (cm) 23.0000
Publisher Vikings
Publication Date Sep 6, 2022
Pages (number) 464
Genre Education and Reference
Author Mark Bergen
Signed No
Format Paperback
Editorial Reviews N/A
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