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Digicon 2021

Digicon 2021

Discounts do not stack. Discount Cardholders will also get 15% off on D-coded books in this collection.


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  1. Originals: How Non-Conformists Move the World (Paperback) Originals: How Non-Conformists Move the World (Paperback)
    Originals: How Non-Conformists Move the World (Paperback)

    Adam Grant

    ₱576.00

    The #1 New York Times bestseller that examines how people can champion new ideas—and how leaders can fight groupthink, from the author of Give and Take and co-author of Option B

    Get Originals: How Non-Conformists Move the World (Paperback) by Adam Grant and other psychology books online and at Fully Booked bookstore branches in the Philippines.

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  2. Think Again: The Power of Knowing What You Don't Know, Export Edition (Paperback) Think Again: The Power of Knowing What You Don't Know, Export Edition (Paperback)
    Think Again: The Power of Knowing What You Don't Know, Export Edition (Paperback)

    Adam Grant

    ₱899.00

    You'll learn how an international debate champion wins arguments. 

    A Black musician persuades white supremacists to abandon hate, a vaccine whisperer convinces concerned parents to immunize their children, and Adam has coaxed Yankees fans to root for the Red Sox. Think Again reveals that we don't have to believe everything we think or internalize everything we feel. 

    Get Think Again: The Power of Knowing What You Don't Know, Export Edition (Paperback) by Adam Grant and other self-help books online and at Fully Booked bookstore branches in the Philippines.

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  3. Think Again (Hardcover) Think Again (Hardcover)
    Think Again (Hardcover)

    Adam Grant

    ₱1,344.00

    The bestselling author of Give and Take and Originals examines the critical art of rethinking: learning to question your opinions and open other people’s minds, which can position you for excellence at work and wisdom in life

    Intelligence is usually seen as the ability to think and learn, but in a rapidly changing world, there’s another set of cognitive skills that might matter more: the ability to rethink and unlearn. In our daily lives, too many of us favor the comfort of conviction over the discomfort of doubt. We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn. We surround ourselves with people who agree with our conclusions, when we should be gravitating toward those who challenge our thought process. The result is that our beliefs get brittle long before our bones. We think too much like preachers defending our sacred beliefs, prosecutors proving the other side wrong, and politicians campaigning for approval–and too little like scientists searching for truth. Intelligence is no cure, and it can even be a curse: being good at thinking can make us worse at rethinking. The brighter we are, the blinder to our own limitations we can become.

    Get Think Again (Hardcover) by Adam Grant and other psychology books online and at Fully Booked bookstore branches in the Philippines.

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  4. Post Corona: From Crisis to Opportunity (Hardcover) Post Corona: From Crisis to Opportunity (Hardcover)
    Post Corona: From Crisis to Opportunity (Hardcover)

    Scott Galloway

    ₱1,199.00

    From bestselling author and NYU Business School professor Scott Galloway comes a keenly insightful, urgent analysis of who stands to win and who’s at risk to lose in a post-pandemic world

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  5. Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, Export Edition (Mass Market) Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, Export Edition (Mass Market)
    Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, Export Edition (Mass Market)

    Scott Galloway

    ₱432.00
    NEW YORK TIMES BESTSELLER
    USA TODAY BESTSELLER

    Instead of buying the myths these compa­nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they’re almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world’s first trillion-dollar company, can anyone chal­lenge them?

    Get Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, Export Edition (Mass Market) by Scott Galloway and other business books online and at Fully Booked bookstore branches in the Philippines.

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  6. The Algebra of Happiness: Notes on the Pursuit of Success, Love, and Meaning (Hardcover) The Algebra of Happiness: Notes on the Pursuit of Success, Love, and Meaning (Hardcover)
    The Algebra of Happiness: Notes on the Pursuit of Success, Love, and Meaning (Hardcover)

    Scott Galloway

    ₱960.00

    An unconventional book of wisdom and life advice from renowned business school professor and New York Times bestselling author of The Four Scott Galloway.

    Scott Galloway teaches brand strategy at NYU's Stern School of Business, but his most popular lectures deal with life strategy, not business. In the classroom, on his blog, and in YouTube videos garnering millions of views, he regularly offers hard-hitting answers to the big questions: What's the formula for a life well lived? How can you have a meaningful career, not just a lucrative one? Is work/life balance possible? What are the elements of a successful relationship? 

    Get The Algebra of Happiness (Hardcover) by Scott Galloway and other self-help books online and at Fully Booked bookstore branches in the Philippines.

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  7. 101 Things I Learned in Architecture School (Hardcover) 101 Things I Learned in Architecture School (Hardcover)
    101 Things I Learned in Architecture School (Hardcover)

    Matthew Frederick

    ₱987.00

    Concise lessons in design, drawing, the creative process, and presentation, from the basics of "How to Draw a Line" to the complexities of color theory.

    101 Things I Learned in Architecture School provides valuable guideposts for navigating the design studio and other classes in the architecture curriculum. Architecture graduates―from young designers to experienced practitioners―will turn to the book as well, for inspiration and a guide back to basics when solving a complex design problem.

    Get 101 Things I Learned in Architecture School (Hardcover) by Matthew Frederick and other architecture books online and at Fully Booked bookstore branches in the Philippines.

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  8. 101 Things I Learned in Fashion School (Hardcover) 101 Things I Learned in Fashion School (Hardcover)
    101 Things I Learned in Fashion School (Hardcover)

    Alfredo Cabrera, Matthew Frederick

    ₱950.00

    A guide to surviving and thriving in fashion school, from an award-winning fashion designer and illustrator

    Written by an experienced fashion designer, illustrator, and instructor, 101 Things I Learned in Fashion School is an essential resource for beginning fashion students, recent graduates, experienced professionals, and anyone looking for a deeper understanding of how and why the clothes we wear—or choose not to wear—are designed and made.

    Get 101 Things I Learned in Fashion School (Hardcover) by Alfredo Cabrera, Matthew Frederick and other fashion guide books online and at Fully Booked bookstore branches in the Philippines.

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  9. Originals: How Non-Conformists Move the World (Hardcover) Originals: How Non-Conformists Move the World (Hardcover)
    Originals: How Non-Conformists Move the World (Hardcover)

    Adam Grant

    ₱1,399.00

    With Give and Take, Adam Grant not only introduced a landmark new paradigm for success but also established himself as one of his generation’s most compelling and provocative thought leaders. In Originals he again addresses the challenge of improving the world, but now from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?

    Get Originals: How Non-Conformists Move the World (Hardcover) by Adam Grant and other management books online and at Fully Booked bookstore branches in the Philippines.

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  10. Linchpin: Are You Indispensable? (Paperback) Linchpin: Are You Indispensable? (Paperback)
    Linchpin: Are You Indispensable? (Paperback)

    Seth Godin

    ₱850.00

    Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products and spread powerful ideas. In Linchpin, he turns his attention to the individual, and explains how anyone can make a significant impact within their organization.

    Get Linchpin: Are You Indispensable? (Paperback) by Seth Godin and other psychology books online and at Fully Booked bookstore branches in the Philippines.

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  11. Free Prize Inside: How to Make a Purple Cow (Paperback) Free Prize Inside: How to Make a Purple Cow (Paperback)
    Free Prize Inside: How to Make a Purple Cow (Paperback)

    Seth Godin

    ₱750.00

    How to find the soft innovation that will make your product, service, school, church, or career worth talking about.

    We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable.

    Get Free Prize Inside: How to Make a Purple Cow (Paperback) by Seth Godin and other sales and marketing books online and at Fully Booked bookstore branches in the Philippines.

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  12. Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas (Hardcover) Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas (Hardcover)
    Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas (Hardcover)

    Seth Godin

    ₱1,298.00

    As one of today’s most influential business thinkers, Seth Godin helps his army of fans stay focused, stay connected, and stay dissatisfied with the status quo, the ordinary, the boring. His books, blog posts, magazine articles, and speeches have inspired countless entrepreneurs, marketing people, innovators, and managers around the world.

    Now, for the first time, Godin has collected the most provocative short pieces from his pioneering blog—ranked #70 by Feedster (out of millions published) in worldwide readership. This book also includes his most popular columns from Fast Company magazine, and several of the short e-books he has written in the last few years.

    Get Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas (Hardcover) by Seth Godin and other sales and marketing books online and at Fully Booked bookstore branches in the Philippines.

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  13. Sway: The Irresistible Pull of Irrational Behavior (Paperback) Sway: The Irresistible Pull of Irrational Behavior (Paperback)
    Sway: The Irresistible Pull of Irrational Behavior (Paperback)

    Ori Brafman, Rom Brafman

    ₱850.00

    A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think.

    Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone “important”? Why are we more likely to fall in love when there’s danger involved? In Sway, renowned organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer all these questions and more.

    Get Sway: The Irresistible Pull of Irrational Behavior (Paperback) by Ori Brafman and other psychology books online and at Fully Booked bookstore branches in the Philippines.

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  14. How to Change: The Science of Getting from Where You Are to Where You Want to Be (Hardcover) How to Change: The Science of Getting from Where You Are to Where You Want to Be (Hardcover)
    How to Change: The Science of Getting from Where You Are to Where You Want to Be (Hardcover)

    Katy Milkman

    ₱1,344.00

    Award-winning Wharton Professor and Choiceology podcast host Katy Milkman has devoted her career to the study of behavior change. In this ground-breaking book, Milkman reveals a proven path that can take you from where you are to where you want to be, with a foreword from psychologist Angela Duckworth, the best-selling author of Grit.
     

    Change comes most readily when you understand what's standing between you and success and tailor your solution to that roadblock. If you want to work out more but find exercise difficult and boring, downloading a goal-setting app probably won't help. But what if, instead, you transformed your workouts so they became a source of pleasure instead of a chore? Turning an uphill battle into a downhill one is the key to success.

    Get How to Change: The Science of Getting from Where You Are to Where You Want to Be (Hardcover) by Katy Milkman and other psychology books online and at Fully Booked bookstore branches in the Philippines.

     

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  15. The Data Detective: Ten Easy Rules to Make Sense of Statistics (Hardcover) The Data Detective: Ten Easy Rules to Make Sense of Statistics (Hardcover)
    The Data Detective: Ten Easy Rules to Make Sense of Statistics (Hardcover)

    Tim Harford

    ₱1,344.00

    From “one of the great (greatest?) contemporary popular writers on economics” (Tyler Cowen) comes a smart, lively, and encouraging rethinking of how to use statistics.

    In The Data Detective, he uses new research in science and psychology to set out ten strategies for using statistics to erase our biases and replace them with new ideas that use virtues like patience, curiosity, and good sense to better understand ourselves and the world. As a result, The Data Detective is a big-idea book about statistics and human behavior that is fresh, unexpected, and insightful.

    Get The Data Detective: Ten Easy Rules to Make Sense of Statistics (Hardcover) by Tim Harford and other sales and marketing books online and at Fully Booked bookstore branches in the Philippines.

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  16. Mine!: How the Hidden Rules of Ownership Control Our Lives, Export Edition (Paperback) Mine!: How the Hidden Rules of Ownership Control Our Lives, Export Edition (Paperback)
    Mine!: How the Hidden Rules of Ownership Control Our Lives, Export Edition (Paperback)

    Michael A. Heller, James Salzman

    ₱912.00

    An Adam Grant Spring Book Pick

    "A must-read this spring -- a fantastically well-written exploration of our need for ownership and the costs of greed."--Andrew Solomon, National Book Award-winning author of Far From the Tree

    A hidden set of rules governs who owns what--explaining everything from whether you can recline your airplane seat to why HBO lets you borrow a password illegally--and in this lively and entertaining guide, two acclaimed law professors reveal how things become "mine."

    Get Mine!: How the Hidden Rules of Ownership Control Our Lives, Export Edition (Paperback) by Michael A. Heller and other management books online and at Fully Booked bookstore branches in the Philippines.

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