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The Economics of Higher Purpose: Eight Counterintuitive Steps for Creating a Purpose-Driven Organization (Hardcover)

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Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose--something that will dramatically improve every aspect of any enterprise, including the bottom line.

Based on their widely acclaimed Harvard Business Review article, Quinn and Thakor offer eight sometimes surprising steps for shifting from a transaction-oriented mind-set focused on constraints to a purpose-oriented mind-set focused on possibility. This iconoclastic book will help any organization discover its authentic purpose and weave it into the fabric of everything it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.

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Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose--something that will dramatically improve every aspect of any enterprise, including the bottom line.

What does a lofty notion like purpose have to do with business basics like the bottom line? Robert E. Quinn and Anjan J. Thakor say pretty much everything. Leaders and managers are taught that employees are self-interested and work resistant, so they create systems of control to combat these expectations. Workers resent these systems, and performance suffers. To address the performance issues, managers double down on the coercion, creating a vicious cycle and a self-fulfilling prophecy.

But there is a better way. Quinn and Thakor show that when an authentic higher purpose permeates business strategy and decision-making, the cycle is broken. Employers and employees see themselves as working together toward an inspiring goal, not just trying to hit quarterly targets. They fully engage, become proactive contributors, and, ironically, easily exceed those quarterly targets.

Based on their widely acclaimed Harvard Business Review article, Quinn and Thakor offer eight sometimes surprising steps for shifting from a transaction-oriented mind-set focused on constraints to a purpose-oriented mind-set focused on possibility. This iconoclastic book will help any organization discover its authentic purpose and weave it into the fabric of everything it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.

More Information
ISBN 9781523086405
Publisher Berrett-Koehler Publishers
Publication Date Aug 20, 2019
Pages (number) 216
Genre Economics, Business & Leadership
Author Robert E. Quinn and Anjan V. Thakor
Signed No
Format Hardcover
Editorial Reviews

“Authors Thakor and Quinn have produced the best kind of leadership prescription—a simple, applicable idea with profound consequences: leaders who provide a higher purpose achieve both better results and greater career satisfaction in employees. What could be more rewarding than engaging people in a cause bigger than themselves, with results far better than possible with traditional methods?”
Richard Mahoney, former CEO, Monsanto
 
“Eminent scholars Quinn and Thakor offer a practical and inspiring approach toward building a purpose-driven organization that shows how to reconcile the critically important authenticity with the profit objectives of commercial enterprise.”
Eric Van den Steen, Professor of Business Administration, Harvard Business School
 
“This book is a road map for transforming an organization by discovering its purpose, communicating it genuinely, and energizing the whole of the enterprise in a way that results in unheard-of employee dedication and loyalty and previously unimaginable business success. A must-read for today’s leaders.”
Jim Weddle, former CEO and retired Managing Partner, Edward Jones

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