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Good Strategy/Bad Strategy: The difference and why it matters (Paperback)

Quick Overview

 A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect.

Get Good Strategy/Bad Strategy: The difference and why it matters (Paperback) by Richard Rumelt and other business management books online and at Fully Booked bookstore branches in the Philippines.

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When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.

Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument.

For Rumelt, the heart of good strategy is insight into the hidden power in any situation, and into an appropriate response - whether launching a new product, fighting a war or putting a man on the moon. Drawing on examples of the good and the bad from across all sectors and all ages, he shows how this insight can be cultivated with a wide variety of tools that lead to better thinking and better strategy, strategy that cuts through the hype and gets results.

More Information
ISBN 9781781251546
Length (cm) 11.0000
Width (cm) 2.0000
Height (cm) 18.0000
Publisher Profile Books Ltd
Publication Date Feb 25, 2013
Pages (number) 336
Genre Economics, Business & Leadership
Author Richard Rumelt
Signed No
Format Paperback
Editorial Reviews N/A
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